Privacy policy

1) Introduction and contact details of the person responsible

1.1We are pleased that you visit our website and thank you for your interest. In the following we will inform you about dealing with your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) isLatupo GmbH, with the Miene 5, 20457 Hamburg, Hamburg, Germany, Tel.: +49 40 432 824 39 10, Email: blaupunkt_service@latupo.com. The person responsible for processing personal data is the natural or legal person who decides alone or together with others about the purposes and means of processing personal data.

1.3The person responsible has appointed a data protection officer, which can be reached as follows: "Christopher Schewior, at Strohhaus 17, 20097 Hamburg, +49 40 790 231 - 283, cschewior@intersoft-consulting.de"

2) Data acquisition when visiting our website

2.1When using our website, i.e. if you do not register or otherwise convey information, we only collect data that your browser transmits to the side server (so-called "server log files"). When you call up our website, we will collect the following data that is technically necessary for us to display the website:

Our visited website
Date and time at the time of access
Quantity of the data sent in byte
Source/reference from which they came to the page
Browser used
Operating system used
Used IP address (possibly: in anonymized form)

The processing takes place in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. There is no transfer or other use of the data. However, we reserve the right to check the server log files retrospectively, should indicate specific indications of illegal use.

2.2This website uses an SSL and TLS encryption. You can see an encrypted connection to the string "https: //" and the castle symbol in your browser line.

3) Hosting & Content Delivery Network

3.1Shopify

For the hosting of our website and the presentation of the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2. Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, on K2P 1L4, Canada

All data collected on our website is processed on the provider's servers. We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

In the event of a data transmission to Canada, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

3.2Sitround

For the hosting of our website and the presentation of the page content, we use the system of the following provider: SiteGround Hosting Ltd., 3rd Floor, 11-12 St James's Square, St. James's, London SW1y 4LB, United Kingdom

All data collected on our website is processed on the provider's servers.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

In the case of data transmission to the provider location, an appropriate level of data protection is guaranteed by an adequacy decision of the European Commission.

4) Cookies

In order to make the visit of our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. In some cases, these cookies are automatically deleted after closing the browser (so-called "session cookies"), some of these cookies remain longer on their device and enable the storage of side settings (so-called "persistent cookies"). In the latter case, you can find the memory duration of the overview of the cookie settings of your web browser.

If personal data is also processed by individual cookies used by us, the processing in accordance with Art. 6 Para. 1 lit. b GDPR is either for the implementation of the contract, in accordance with Art. 6 Para. 1 lit. a GDPR in the event of a granted consent or in accordance with Art. 6 Para. 1 lit. f GDPR to protect our legitimate interests and one Customer -friendly and effective design of the page visit.

You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or can rule out the acceptance of cookies for certain cases or in general.

Please note that the functionality of our website may be restricted if you are not accepted.

5) contact

5.1Shopify Inbox

This website uses the live chat system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

The processing of personal data transmitted via the chat is either in accordance with Art. 6 Para. 1 Lit B GDPR, because it is required for contract initiation or implementation, or in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of our legitimate interest in the effective support of our side visitors.
Your data transmitted in this way will be deleted, subject to contradictory legal retention periods, if the affected fact is finally clarified.

In addition, for the purpose of creating pseudonymized usage profiles, further information can be collected and evaluated using cookies, which, however, do not serve your personal identification and are not merged with other data records. If this information has a personal reference, the processing is carried out in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of our legitimate interest in the statistical analysis of the user behavior for optimization purposes.

The setting of cookies can be prevented by corresponding browser settings. In this case, the functionality of our website will be restricted.
The data collection and storage for the purpose of creating a pseudonymized usage profile can contradict us at any time with effect for the future.

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, on K2P 1L4, Canada

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

In the event of a data transmission to Canada, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

5.2Loox

For evaluation reminders we use the services of the following provider: LOOX Online Ltd., Rehov Har Sinai 2, 6581602 Tel Aviv-Yafo, Israel

Only on the basis of your express consent in accordance with Art. 6 Para. 1 lit. a GDPR, we transmit your email address and, if necessary, other customer data to the provider so that he can contact you with an email.

You can revoke your consent at any time with effect for the future towards us or the provider.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

In the case of data transmission to the provider location, an appropriate level of data protection is guaranteed by an adequacy decision of the European Commission.

5.3Trusted shops

For evaluations, we use the services of the following provider: Trusted Shops AG, Subbelrather Str. 15c, 50823 Cologne, Germany

You can revoke your consent at any time with effect for the future towards us or the provider.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

5.4As part of contact with us (e.g. via contact form or email)-only for the purpose of processing and answering your request and only to the extent required-personal data are processed.

The legal basis for the processing of this data is our legitimate interest in answering your concern in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted when it can be seen from the circumstances that the affected fact is finally clarified and if there are no statutory retention obligations.

6) Comment function

As part of the comment function on this website, your comment also saves information at the time of creating the comment and the commentary name you chose and published on this website. Your IP address will also be protected and saved. This storage of the IP address takes place for safety reasons and in the event that the data subject violates the rights of third parties or posts illegal content by a handed over. We need your email address to get in touch with you if a third party should object to its published content as illegal.

The legal basis for storing your data is Art. 6 Para. 1 Lit. B and F GDPR. We reserve the right to delete comments if they are objected to by third parties as illegal.

7) Data processing when opening a customer account

According to Art. 6 Para. 1 Lit. B GDPR, personal data will continue to be collected and processed to the extent required if you provide us with the opening of a customer account. The input mask of the corresponding form on our website can be found in which data is required for the opening of the account.

Your customer account is deleted at any time and can be made by a message to the above address of the person responsible. Nach Löschung Ihres Kundenkontos werden Ihre Daten gelöscht, sofern alle darüber geschlossenen Verträge vollständig abgewickelt sind, keine gesetzlichen Aufbewahrungsfristen entgegenstehen und unsererseits kein berechtigtes Interesse an der Weiterspeicherung fortbesteht.

8) Use of customer data for direct marketing

8.1Registration for our email newsletter

If you register for our email newsletter, we will send you information about our offers regularly. Your email address is solely mandatory for sending the newsletter. The specification of further data is voluntary and is used to be able to address you personally. For the newsletter shipping, we use the so-called Double Opt-in that ensures that you will only receive newsletters if you have expressly confirmed your consent to the newsletter reception by pressing an email address provided to the specified email address.

By activating the confirmation link, you will give us your consent to the use of your personal data in accordance with Art. 6 Para. 1 Lit. a GDPR. Here we save your IP address entered by the Internet Service provider (ISP) as well as the date and time of registration in order to be able to understand a possible misuse of your email address at a later date. The data collected by us when registering for the newsletter are used strictly.

You can unsubscribe from the newsletter provided in the newsletter at any time via the link provided or by means of a message to the responsible responsible person. After deregistration, your e-mail address will be deleted immediately in our newsletter distributor, unless you have expressly consented to further use of your data or we are reserved for any further data usage that is legally permitted and about which we inform you in this declaration.

8.2Clavy

Our email newsletter is sent by this provider: Klaviyo, 225 Franklin St, Boston, MA 02110, USA

Based on our legitimate interest in an effective and user-friendly newsletter marketing, we pass on your data provided for the newsletter registration according to Art. 6 Para. 1 lit. f GDPR to this provider so that the newsletter shipping on our behalf.

Subject to your express consent in accordance with Art. 6 Para. 1 lit. a GDPR, the provider also carries out a statistical success evaluation of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. The end device information (e.g. time of the call, IP address, browser type and operating system) is also charged and evaluated, but not merged with other databases.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded an order processing contract with the provider that protects our side visitors' data and prohibits a transfer to third parties.

For data transmission to the USA, the provider has joined the EU-US-data protection framework (EU-US-EU Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

8.3Shopify email

Our email newsletter is sent by this provider: Shopify International Limited, Victoria Buildings, 2. Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, on K2P 1L4, Canada

We have concluded an order processing contract with the provider that protects our side visitors' data and prohibits a transfer to third parties.

In the event of a data transmission to Canada, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

8.4Property availability by e-mail

For temporarily non-available items, you can register for the receipt of email goods availability notifications. We will send you a message by email about the availability of the item you selected. Your email address is mandatory for sending this notification. The specification of further data is voluntary and is used if necessary to be able to address it personally. For the mail order shipping, we use the so-called double opt-in procedure, which ensures that you will only receive a notification if you have expressly confirmed your consent to us by pressing an email address provided to the specified email address.

You can unsubscribe from the availability notifications at any time by the appropriate message to the responsible responsible person. After deregistration, your email address will be deleted immediately from our distributor set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use a usage that is legally permitted and about which we inform you in this declaration.

8.5Cart's memories by email

In the event of the termination of your purchase from us, you have the option of being reminded of the content of your virtual shopping cart once before completing the order.

Your email address is mandatory for sending this memory. The specification of further data is voluntary and is used if necessary to be able to address it personally. For the mail order shipping, we use the so-called double opt-in procedure, which ensures that you will only receive a notification if you have expressly confirmed your consent to us by pressing an email address provided to the specified email address.

By activating the confirmation link, you will grant us your consent to the use of your personal data in accordance with Art. 6 Para. 1 Lit. a GDPR for sending a shopping cart reminder. Here we save your IP address entered by the Internet Service provider (ISP) as well as the date and time of registration in order to be able to understand a possible misuse of your email address at a later date. The data collected by us when registering for our email notification service are used strictly.

You can unsubscribe from the shopping basket memories at any time by the appropriate message to the responsible responsible person. After deregistration, your email address will be deleted immediately from our distributor set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use a usage that is legally permitted and about which we inform you in this declaration.

9) Data processing for order processing

9.1Insofar as the contractual processing is required for delivery and payment purposes, the personal data we collect will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 Para. 1 Lit.B GDPR.

If we are updating on the basis of a corresponding contract for goods with digital elements or for digital products, we will process the contact details you transmit when ordering (name, address, email address), in order to find them within the framework of our statutory information obligations in accordance with Art. 6 Para. 1 lit. c GDPR on a suitable communication path (e.g. postal or by email) on the upcoming updated updates in the law Personal period. Your contact details will be used strictly for communications about updates owed by us and for this purpose by us only processed to the extent that this is necessary for the respective information.

To handle your order, we also work with the subsequent service provider (s), who support us in whole or in part in the implementation. Certain personal data is transmitted to these service providers in accordance with the following information.

9.2To fulfill our contractual obligations towards our customers, we work with external shipping partners. We give your name as well as your delivery address and, as far as the delivery requires, your telephone number, only for the purposes of the delivery of goods. Art. 6 Para. 1 lit. b GDPR to a shipping partner selected by us.

9.3Billbee

We use the following provider for order processing: Billbee GmbH, Arolser Str. 10, 34477 Twistetal, Germany

Name, address and, if necessary, further personal data will be passed on in accordance with Art. 6 Para. 1 Lit. B GDPR exclusively for the purpose of processing the online order to the provider. Your data is only passed on if this is actually necessary for the processing of the order.

9.4Use of payment service providers (payment services)

- Amazon Pay

One or more types of online payment from the following provider are available on this website: Amazon Payments Europe S.C.A., 38 Avenue J.F. Kennedy, L-1855 Luxembourg

When selecting a payment method of the provider, in which you are in advance (such as credit card payment), your payment data communicated as part of the ordering process (including name, address, banking and number card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 Para. 1 lit. b GDPR will be passed on. In this case, your data is passed on exclusively for the purpose of payment processing with the provider and only insofar as it is necessary.
- Apple Pay

If you decide on the payment method "Apple Pay" of the Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment processing is carried out via the "Apple Pay" function of your payment card operated with iOS, WATCHOS or MACOS by loading on "Apple Pay". Apple Pay uses safety functions that are integrated into the hardware and software of your device to protect your transactions. For the release of a payment, the entry of a codes previously defined by it and the verification using the "Face ID" or "Touch ID"- function of your device is required.

For the purpose of the payment processing, your information given as part of the order process and the information about your order is passed on to Apple in encrypted form. Apple then again encrypted this data with a developer -specific key before the data to carry out the payment to the payment service provider of the payment card stored in Apple Pay is transmitted. The encryption ensures that only the website that the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction -specific, dynamic security code to the output website to confirm the payment success.

If personal data is processed in the transmission described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.

Apple keeps anonymized transaction data, including the approximate purchase amount, the approximate date and the approximate time as well as the information as to whether the transaction was successfully completed. Anonymization fully excludes a personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

If you use Apple Pay on the iPhone or Apple Watch to complete a purchase that you made via Safari on the Mac, communicate the Mac and the authorization device via an encrypted channel on the Apple server. Apple processes or stores none of this information in a format with which your person can be identified. You can deactivate the possibility of using Apple Pay on your Mac in the settings of your iPhone. Go to "Wallet & Apple Pay" and deactivate "allow payments on Mac".

Further information on data protection at Apple Pay can be found under the website below: https://support.apple.com/de-de/HT203027
- Google Pay

If you choose the payment method "Google Pay" of the Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), the payment processing is carried out via the "Google Pay" application of your mobile device operated with at least Android 4.4 ("Kitkat") by loading one at Google PAY deposited payment card or a payment system verified there (e.g. PayPal). For the release of a payment via Google Pay of more than € 25,- € previously unlocking your mobile device is required by the verification measure (such as face recognition, password, fingerprint or pattern).

For the purpose of the payment processing, your information given as part of the ordering process and the information about your order will be passed on to Google. Google then transmits its payment information stored in Google Pay in the form of a one -off transaction number to the starting website with which a payment is verified. This transaction number contains no information about the real payment data of your payment method stored in Google Pay, but is created and transmitted as a one -off numerical token. In all transactions via Google Pay, Google only appears as an intermediary for processing the payment process. The transaction is carried out exclusively in the ratio between the user and the output website by loading the payment stored on Google Pay.

If personal data is processed in the transmission described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.

Google reserves the right to collect, save and evaluate certain process -specific information on every transaction made via Google Pay. This includes the date, time and amount of the transaction, dealer location and description, a description of the purchased goods or services provided by the dealer, photos that you have attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description for the reason for the transaction and, if necessary, the offer connected to the transaction.

According to Google, this processing takes place exclusively in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of the legitimate interest in the proper accounting, the verification of process data and the optimization and function maintenance of the Google Pay service.

Google also reserves the right to bring the processed process data together with further information that is collected and saved by Google when using further Google services.

Google Pay's terms of use can be found here:

https://payments.google.com/Payments/APIS-Secure/u/0/get_legal_document? Ldo = 0& ldt = Google Paytos& ldl = de
Further information on data protection on Google Pay can be found at the following Internet address:
https://payments.google.com/Payments/APIS-Secure/get_legal_document? Ldo = 0& ldt = privacynotice& ldl = de
- Klarna

One or more types of online payment from the following provider are available on this website: Klarna Bank, Sveafen 46, 111 34 Stockholm, Sweden

If you choose a payment method in which the provider is in advance (such as accounting or installment purchase or direct debit), you will also be asked to provide certain personal data in the order process (first and last name, street, house number, postal code, location, date of birth, email address, telephone number, possibly data on an alternative means of payment).

In order to protect our legitimate interest in determining the solvency of our customers, we are forwarded to the provider for the purpose of a credit check to the provider in accordance with Art. 6 Para. 1 lit. f GDPR. The provider checks on the basis of the personal data you specified and other data (such as shopping cart, invoice amount, order history, payment experience) whether the payment option you have selected with regard to payment and/or claim loss risks can be granted.

In addition to the provider-internal criteria in accordance with Art. 6 Para. 1 Lit. f GDPR, identity and credit information from the following information can also be included in the decision as part of the application test:

https://cdn.klarna.com/1.0/shared/content/legal/term/0/de_de/Credit_rting_agencies

The credit information can contain probability values (so-called score values). Insofar as score values flow into the result of the credit information, you have your basis in a scientifically recognized mathematical-statistical process. The calculation of the score values flow, among other things, but not exclusively, address data.

You can object to this processing of your data at any time by a message to us or to the provider. However, the provider may remain entitled to process your personal data, provided that this is necessary for contractual payment processing.
- PayPal

One or more types of online payment from the following provider are available on this website: PayPal (Europe) S.A.R.L. et cie, s.c.a., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method of the provider, in which you are in advance, your payment data communicated as part of the order process (including name, address, banking and number card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 Para. 1 lit. b GDPR will be passed on. In this case, your data is passed on exclusively for the purpose of payment processing with the provider and only insofar as it is necessary.

When selecting a payment method, in which we are in advance, you will also be asked to provide certain personal data (first and last name, street, house number, postcode, location, date of birth, email address, telephone number, if necessary, data for an alternative means of payment).

In order to protect our legitimate interest in determining your solvency in such cases, this data is forwarded by us in accordance with Art. 6 Para. 1 Lit. f GDPR for the purpose of a credit check to the provider. The provider checks on the basis of the personal data you specified and other data (such as shopping cart, invoice amount, order history, payment experience) whether the payment option you have selected with regard to payment and/or claim loss risks can be granted.

One or more types of online payment from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

10) Online marketing

Awin Performance Advertising Network

We take part in the affiliate program of the following provider: AWIN AG, Eichhornstrasse 3, 10785 Berlin, Germany

In this context, we have placed links on our website, which lead to offers on offers of the provider or third party ("partner pages").

To measure the success of an affiliate link, the evaluation of orders generated via such a link and the corresponding billing of commission payments, the provider uses cookies and/or comparable technologies, which are generally placed on the partner pages and for which we are not responsible for data protection. The provider also regularly processes the IP address and, if necessary, further end device information.

All processing described above, in particular reading or saving the information on the device you use, only take place if you have given your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent once with effect for the future by using the cookie aggression on the partner pages.

11) Web analysis services

11.1Google Analytics 4

This website uses Google Analytics 4, a web analysis service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, 4 Cookies are set by Google Analytics, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which Google cuts around the finishing digits in order to rule out direct personal relationship.

The information is transferred to Google server and processed there. Transmitters to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activities for us and to provide other services associated with website usage and internet use. The IP address transmitted and reduced by your browser as part of Google Analytics is not merged with other Google data. The data collected as part of the use of Google Analytics 4 are saved for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the end device used, only take place if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR.
Without your consent, the use of Google Analytics 4 during your page visit is omitted. You can revoke your consent granted at any time with effect for the future. To exercise your right of cancellation, please deactivate this service via the "cookie consent tool" provided on the website.

With Google we have concluded an order processing contract that ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

Further legal information on Google Analytics 4 can be found at https://policies.google.com/privacy? hl = de& gl = de and under https://policies.google.com/Technologies/partner sites

Demographic characteristics
Google Analytics 4 uses the special function "Demographic features" and can create statistics that make statements about the age, gender and interests of side visitors. This is done by analyzing advertising and information from third -party providers. This allows target groups for marketing activities. However, the collected data cannot be assigned to a specific person and will be deleted for a period of two months after storing.

Google Signals
Google Signals can be used as an extension to Google Analytics 4 to have cross -device reports created. If you have activated personalized advertisements and have linked your devices with your Google account, Google can create your usage behavior across the device, subject to your consent to the use of Google Analytics in accordance with Art. 6 Para. 1 lit. a GDPR and analyze your usage behavior, including over-daily crossing conversions. We do not receive any personal data from Google, but only statistics. If you want to stop the cross-device analysis, you can deactivate the "Personalized Advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/Answer/2662922? hl = de Further information on Google Signals can be found at the following link: https://support.google.com/Analytics/Answer/7532985? hl = de

Userids
As an extension to Google Analytics 4, the "Userids" function can be used on this website. If you have consented to Google Analytics 4 in accordance with Art. 6 Para. 1 lit. a GDPR, set up an account on this website and register with this account on various devices, including conversions, your activities can be analyzed across devices.

11.2Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager offers a technical basis for bundling various web applications, including tracking and analysis services, and calibrating, controlling and using a uniform user interface. The Google Tag Manager itself does not store any information on user devices or reads them. The service also does not make any independent data analyzes. However, the Google Tag Manager transfers your IP address to Google and if necessary stored there. Also a transmission to Google LLC server. In den USA ist möglich.

This processing is only carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. Without this granting of consent, the use of Google Tag Manager does not fail during your page visit. You can revoke your consent granted at any time with effect for the future. To exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

11.3Lucky Orange

This website uses the web analysis service of the following provider: Lucky Orange LLC, 8665 W 96th St, Suite 100. Overland Park, Kansas, USA

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms to read out the end device and browser information), the service of pseudonymized visitor data, including information from the end device, such as the IP address and browser information, and saves them for statistical analysis of the usage behavior on our website to create pseudonymized usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text inputs, scrolls, clicks and mouse-over). Pseudonymization generally excludes direct personal relationship. There is no merging with clard data to you in other ways.

All processing described above, in particular reading or saving information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. You can cancel your consent with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

12) Retargeting/ remarketing and conversion tracking

12.1Google ads remarketing

This website uses retargeting technology of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of its end device, which automatically enables interest-based advertising using a pseudonymous cookie ID and, based on the pages you are visited,. In addition, data processing only takes place if you have agreed to Google that your Internet and app browser history from Google is linked to your Google account and information from your Google account is used for personalizing advertisements that you consider on the web. If you are logged in on Google during the page visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data from Google is temporarily linked to Google Analytics data in order to form target groups. As part of the use of Google Ads Remarketing, it can also be transmitted to the Google LLC server. come in the USA.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. Without this granting of consent, the use of retargeting technology during your page visit will be omitted.

You can revoke your consent granted at any time with effect for the future. To exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.

12.2Recova

This website uses retargeting technologies of the following provider: Exteed Solutions GmbH, Bunsenstr. 5, 22765 Hamburg

These technologies make it possible to address visitors to our website that are already interested in our shop and our products with personalized, interest -related advertising. The advertising material is faded in by saving and reading information on the local memory of the end device used on the basis of an analysis of the previous and current usage behavior, although no personal data is stored. The technologies show them so advertising, which is very likely to correspond to their product and information interests.

All processing described above, in particular the storage and reading of information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. Without this granting of consent, the use of retargeting technology during your page visit will be omitted.

You can revoke your consent granted at any time with effect for the future. To exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.

We have concluded an order processing contract with the provider that protects our side visitors' data and prohibits a transfer to third parties.

12.3billiger.de Sales Tracking

This website uses the conversion tracking technology of the following provider: Solute.de GmbH, Zeppelinstraße 15, D-76185 Karlsruhe, Germany

If you have reached our website from an advertisement on the domain of the provider, the success of the advertisement can be traced with the help of cookies and/or comparable technologies (tracking pixels, web biaCons, pings or http requests).

For this purpose, certain end devices and browser information, including your IP address, are read out via tracking technology in order to record and evaluate and evaluate user actions (e.g. completed transactions, leads, search queries on the website, calls of product pages). This enables the creation of statistics on the usage behavior on our website after forwarding an advertisement that serve us to optimize our offer.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. You can cancel your consent with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

12.4Google ads conversion tracking without cookies

We use Google Ads offer to draw attention to our attractive offers on external websites with the help of advertising materials (so -called Google AdWords). In terms of the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the concern to show you advertising that is of interest to make our website more interesting for you and to achieve a fair calculation of the advertising costs.

This website uses the Google Ads Conversion Tracking exclusively without using cookies, which means that the service never sets cookies on your end device.

Instead, the local memory of your browser is used to store an individual ID assigned by Google, which enables an analysis of your use of the website. For this purpose, certain user information is processed via the ID.

The ID is set when a user clicks on an ad's display connected by Google. If the user visits certain pages of this website, Google and we can see that the user has clicked on the ad and was forwarded to this page. Every Google Ads customer receives a different cookie. Cookies cannot therefore be tracked through Google Ads customers' websites. The information obtained in this way serves to create conversion statistics for Google AdS customers who have chosen conversion tracking. Customers learn the total number of users who clicked on their ad and were forwarded to a page with a conversion tracking day.

However, you do not receive any information with which users can be identified personally. As part of the use of Google Ads, it can also be transmitted to the Google LLC server. come in the USA. Details on the processing initiated by Google Ads Conversion Tracking and how Google's dealing with data from websites can be found here: https://policies.google.com/Technologies/partner sites

If the information collected has a personal reference, the processing is carried out in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of our legitimate interest in the statistical evaluation of the success of our advertising campaigns.
Google's data protection regulations can be viewed here: https://www.google.de/policies/privacy/

12.5Google ads conversion tracking

This website uses the online advertising program "Google Ads" and as part of Google Ads the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads offer to draw attention to our attractive offers on external websites with the help of advertising materials (so -called Google AdWords). In terms of the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the concern to show you advertising that is of interest to make our website more interesting for you and to achieve a fair calculation of the advertising costs.

The cookie for conversion tracking is set when a user clicks on an AdS display connected by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and do not serve personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can see that the user has clicked on the display and has been forwarded to this page. Every Google Ads customer receives a different cookie. Cookies cannot therefore be tracked through Google Ads customers' websites. The information obtained using the conversion cookies is used to create conversion statistics for Google AdS customers who have chosen conversion tracking. Customers learn the total number of users who clicked on their ad and were forwarded to a page with a conversion tracking day. However, you do not receive any information with which users can be identified personally. As part of the use of Google Ads, it can also be transmitted to the Google LLC server. come in the USA.

Details on the processing initiated by Google Ads Conversion Tracking and how Google's dealing with data from websites can be found here: https://policies.google.com/Technologies/partner sites

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. You can cancel your consent with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

You can also permanently object to the setting of cookies through Google Ads Conversion tracking by downloading and installing the browser plug-in from Google available under the following link:
https://www.google.com/settings/ads/plugin? hl = de

Please note that certain functions of this website may not be used or only used to a limited extent if you have deactivated the use of cookies.
Google's data protection regulations can be viewed here: https://www.google.de/policies/privacy/

12.6Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform of the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").

GMP uses cookies to switch relevant ads for users, improve the reports on campaign performance or to avoid that a user sees the same ads several times. Google records which ads are switched into which browser and can thus prevent them from being displayed several times. In addition, GMP can use cookie IDS so-called conversions that have reference to advertising inquiries. This is the case, for example, when a user sees a GMP display and later calls the website of the advertiser when using the same browser and buys something via this website. According to Google, GMP cookies do not contain any personal information.
Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server.

We have no influence on the scope and further use of the data that is collected by Google by using this tool and therefore inform you in accordance with our knowledge as follows: By integrating GMP, Google receives the information that you have accessed the corresponding part of our website or have clicked on an advertisement from us. If you are registered with a service from Google, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is the possibility that the provider will find and save your IP address. As part of the use of GMP, it can also be transmitted to the Google LLC server. come in the USA.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. You can cancel your consent with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

The data protection regulations of GMP by Google can be found here: https://www.google.de/policies/privacy/

13) Page functionalities

13.1YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data can also be transmitted to: Google LLC., USA

If you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the provider's servers to load the plugin. Here, certain information, including your IP address, is transmitted to the provider.

If the reproduction of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, to create reproduction statistics and to prevent improper behavior.

If you are logged in to the provider during your page visit in a user account, your data will be assigned to your account directly when clicking on a video. If you do not want the assignment to your account, you must log out of the playback area.

All the aforementioned processing, in particular the setting of cookies for reading information on the end device used, only take place if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can cancel the consent given at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website.

13.2Trusted Shops Trustbadge

For the display of external customer reviews and/or an externally awarded quality mark, graphic elements of the following provider are integrated on our website: Trusted Shops AG, Subbelrather Str. 15c, 50823 Cologne, Germany

If you call up a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers to properly load the elements. Here, certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed, this is done in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

In the event of an online order from us, further processing can take place.

Depending on your express consent in accordance with Art. 6 Para. 1 lit. a GDPR via the Trustbadge after completing a order, your order information (ordering amount, order number, possibly purchased product) and your email address is encrypted to the provider in order to check existing registration for the provider's services (in particular the "buyer protection") and, if necessary, a new registration make possible.

In the event of a determined registration or, in the event of a new registration at the provider for its services (in particular buyer protection), your order information (order amount, order number, purchased product) as well as your e-mail address on the basis of the contractual agreement with the provider in accordance with Art. 6 Para. 1 lit. b GDPR will be transmitted and further processed from it, in order to further process the services (in particular buyer protection) grant.

We are jointly responsible for the providers described above in accordance with Art. 26 GDPR. The contract for common responsibility can be viewed here: https://help.etrusted.com/HC/de/Articles/4402587369105 contract%C3%BCBER-Die-community responsibility-after-GDPR

13.3Trustedsite-Badge

For the display of external customer reviews and/or an externally awarded quality mark, graphic elements of the following provider are integrated on our website: Trustedsite, LLC, 16 Maiden Lane, 4th Floor, San Francisco, California, 94108, USA

For the transmission of data to the USA, the provider relies on standard contract clauses of the European Commission, which should ensure compliance with the European data protection level.

13.4Google Web Fonts

This page uses so -called web fonts of the following provider for the uniform representation of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

When calling a page, your browser invites the web fonts you need to correctly display texts and fonts and establishes a direct connection to the provider's servers. Here, certain browser information, including your IP address, is transmitted to the provider.

Data can also be transmitted to: Google LLC, USA

The processing of personal data in the course of the connection with the provider of the fonts will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 Lit. a GDPR. You can cancel your consent at any time with effect for the future by deactivating this service via the "Cookie Consent tool" provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.

13.5Google Recaptcha

On this website we use the captcha service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data can also be transmitted to: Google LLC, USA. The provider uses "Google Fonts", i.e. by Google, use the captcha window. There is no processing of further information than the above, which is already transferred to Google via the functionality of Recaptcha.

The service checks whether an input is carried out by a natural person or abused by mechanical and automated processing, and blocks spam, DDOS attacks and similar automated damage. In order to ensure that an action is carried out by a person and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used as well as the date and duration of the visit and transmits it to the provider's server.

The legal basis is our legitimate interest in determining individual personal responsibility on the Internet and avoiding abuse and spam in accordance with Art. 6 Para. 1 lit. f GDPR.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

14) Tools and other

14.1Cookie Consent tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications. The "cookie consent tool" is displayed in the form of an interactive user interface when calling for a checkout, on which consent for certain cookies and/or cookie-based applications can be issued. The use of the tool only invites all cookies/services subject to consent if the respective user grants the corresponding consent by ticking. This ensures that such cookies are only placed on the user's respective end device in the event of a granted consent.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed here.

If it comes to the processing of personal data (such as the IP address) in individual cases, this takes place in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in a legally specific and user-friendly consent management for cookies and therefore on a legal conformity design Internet appearance.

The further legal basis for processing is also Art. 6 Para. 1 lit. c GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically not necessary cookies dependent on the respective user consent.

If necessary, we have concluded an order processing contract with the provider that ensures the protection of the data of our side visitors and prohibits an unauthorized transfer to third parties.

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14.2Channel pilot

This website uses Channel pilot, an online marketing tool from Channel Pilot Solutions GmbH. The use is based on Art. 6 Para. 1 S. 1 lit. f. GDPR. Channel pilot uses so -called cookies, these are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of the website such as browser type/version, referrer URL (the previously visited page), host name of the accessible computer (IP address), time of the server request, is usually transferred to a server by Channel pilot in Germany and stored there. The IP address transmitted by your browser as part of Channel pilot is not merged with other data from Channel pilot. In addition, the Channel pilot's IP address is only stored for a short period of time (usually a maximum of 24 hours) and then made unrecognizable. The intermediate storage takes place without it to recognize possible click fraud (bot detection).

On behalf of the operator of this website, Channelpilot will use this information in order to evaluate the performance of connected online marketing channels such as Idealo.de or Google Shopping. You can prevent the storage of cookies by setting your browser software. However, we would like to point out that in this case you may not be able to use all functions of this website in full. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) to Channel pilot and the processing of this data by channel pilot by using the opt-out possibility available under the following link: www.channelpilot.de/optout. In this case, an opt-out cookie is set to prevent the future recording of your data when visiting this website. The opt-out cookie only applies to the last browser used. Delete the cookies in this browser, you have to put the opt-out cookie again.

Further information on data protection in connection with Channelpilot can be found at www.channelpilot.de/datenschutz

Insofar as legally necessary, we have obtained your consent to Art. 6 Para. 1 lit. a GDPR for the processing of your data presented above. You can revoke your consent granted at any time with effect for the future. In order to exercise your revocation, please follow the possibility described above to make an objection.

15) Rights of the person concerned

15.1The applicable data protection law grants you the following rights (rights of information and intervention) with regard to the processing of your personal data, whereby refer to the led legal basis for the respective exercise requirements:

Right of information in accordance with Art. 15 GDPR;
Right to correction according to Art. 16 GDPR;
Right to deletion according to Art. 17 GDPR;
Right to restrict the processing in accordance with Art. 18 GDPR;
Right to information in accordance with Art. 19 GDPR;
Right to data portability in accordance with Art. 20 GDPR;
Right to revocation granted consent in accordance with Art. 7 Para. 3 GDPR;
Right to complaint according to Art. 77 GDPR.

15.2Right of contradictions

If we process your personal data on the basis of our predominant interest in the context of a balancing of interests, you have the right to object to this processing with effect for the future for reasons that arise from your special situation.

If you make use of your right to object, we end the processing of the data concerned. However, further processing is reserved if we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, fundamental rights and fundamental freedoms, or if the processing of assertion, exercise or defend legal claims serves.

If we are processed your personal data to operate direct mail, you have the right to object at any time to the processing of personal data relating to the purpose of such advertising. You can exercise the objection as described above.

If you make use of your right of objection, we end the processing of the data concerned for directives.

16) Duration of the storage of personal data

The duration of the storage of personal data is measured on the basis of the respective legal basis, in the processing purpose and- if relevant- also based on the respective statutory retention period (e.g. commercial and tax law retention periods).

When processing personal data on the basis of express consent in accordance with Art. 6 Para. 1 lit. a GDPR, the data concerned will be stored until you cancel your consent.

If there are statutory retention periods for data that are processed in the context of legal transactions or legal transactions based on Art. 6 Para. 1 lit. b GDPR, this data is routinely deleted after the retention periods have no longer required to fulfill or/or/or on our part does not continue to exist in the further retention.

In the processing of personal data on the basis of Art. 6 Para. 1 lit. f GDPR, this data will be saved until you exercise your right to object in accordance with Art. 21 Para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Art. 6 Para. 1 lit. f GDPR, this data is saved until you exercise your right to object in accordance with Art. 21 Para. 2 GDPR.

Unless otherwise aroused from the other information of this explanation about specific processing situations, stored personal data will also be deleted if they are no longer necessary for the purposes for which they were collected or processed in any other way.

Status: 16.07.2024, 9:04:09 a.m.